Your traffic roadmap: the four channels in the order to pursue them

Most vendors approach traffic backwards.

They build the store. They hit publish. And then, that same week, they ask the question every Shopify forum has answered ten thousand times: how do I get more traffic?

So they try everything at once. Paid ads. Four social platforms. Influencer outreach. SEO. Spending money and hours in every direction. With almost nothing to show for it after a month.

There's a smarter order. Work through your traffic sources by cost, speed, and likelihood of converting. Start with the people most likely to buy from you. Then expand outward.

That's what this whole module is about.